A Focused Issue on The Marketing Process in Organizational Competence, Volume 1 (Research in Competence-Based Management) PDF

: A Focused Issue on The Marketing Process in Organizational Competence, Volume 1 (Research in Competence-Based Management)
ISBN : #0762312092 | Date : 2005-12-19
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PDF-5a009 | This first volume of “Research in Competence-Based Management (RCBM)” signals the launch of a long-awaited outlet for peer-reviewed research papers contributing to advancement of competence-based management theory. Each volume in “RCBM” will be focused on a key aspect of competence theory. The focus in this volume on “The Marketing Process in Organizational Competence” reflects the fundamental mar… A Focused Issue on The Marketing Process in Organizational Competence, Volume 1 (Research in Competence-Based Management)
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